Introduction
In today’s fast-paced digital world, communication is not just text and calls; it has evolved beyond. Messaging apps like Arattai have transformed how people connect, share, and collaborate in real time. Whether for personal conversations or professional coordination, these apps have become an integral part of everyday life.
If you’re planning to create your own messaging platform, developing an app like Arattai can be a strategic and profitable opportunity. In this guide, we’ll walk you through everything — from the key features and tech stack to the cost, challenges, and development process — to help you build a successful chat app with the same level of quality and reliability.
What is Arattai?
Arattai is an instant messaging app developed by Zoho Corporation. The term “Arattai” means casual chat in Tamil, perfectly reflecting the app’s purpose — to help users connect and communicate effortlessly. It offers fast, secure, and user-friendly messaging, making it a popular alternative to global apps like WhatsApp and Telegram.
Some of the standout qualities of Arattai include its strong privacy focus, reliable performance on low-end devices, and data protection features. These aspects make it an ideal model for developers and businesses looking to build a modern, lightweight messaging app.
Why Build an App Like Arattai?
Developing a chat app like Arattai isn’t just a tech trend — it’s a business opportunity. Here’s why it’s a smart move:
1. High User Engagement
Messaging apps are among the most frequently used applications globally. Users open them several times a day, making them perfect for building user loyalty and consistent engagement.
2. Multiple Monetization Opportunities
Chat apps can generate revenue through in-app advertisements, premium subscriptions, and advanced paid features, ensuring a continuous income stream while maintaining user satisfaction.
3. Expanding Global Market
The messaging industry continues to grow rapidly. With billions of people using chat apps worldwide, a new, innovative app can easily tap into both niche and mainstream markets.
4. Competitive Differentiation
By adding advanced features, better design, and stronger privacy protection, your app can stand out in a market dominated by a few major players and capture audience trust.
Core Features of an App Like Arattai
To build a messaging app that performs as well as Arattai, you need to include features that meet both user expectations and modern communication needs.
1. Instant Messaging
Provide real-time chat functionality that allows users to send and receive messages instantly. Include features like emojis, message reactions, and typing indicators to make conversations more expressive and engaging.
2. Voice and Video Calls
Add high-quality audio and video calling options. Offering HD video and low-latency audio ensures users can stay connected even with slow internet connections.
3. Group Chats and Channels
Allow users to create private groups for friends or professional teams, and public channels for communities. Ensure smooth management tools like adding admins, muting chats, or sharing announcements.
4. File and Media Sharing
Enable users to share photos, videos, and documents easily. You can integrate cloud storage options so users can upload and access large files without performance issues.
5. Push Notifications
Include timely and customizable notifications that inform users about new messages, missed calls, or app updates. This feature keeps users actively engaged with your app.
6. Privacy and Security
Integrate end-to-end encryption, two-factor authentication, and privacy controls to keep user data secure and confidential. Security is one of the strongest selling points for any messaging platform.
7. User Profiles and Status Updates
Allow users to create personalized profiles, set display pictures, and post short status updates. Personalization makes users feel more connected to the platform.
8. Backup and Synchronization
Provide automatic backup and cross-device synchronization so users never lose their data and can continue chats from any device seamlessly.
9. AI-Powered Enhancements
Add smart features like auto-replies, chatbots, predictive text, or message summarization to improve the user experience and make the app more interactive.
Step-by-Step Process to Build an App Like Arattai
Step 1: Market Research
Start by understanding your target audience and competitors. Analyze apps like WhatsApp, Signal, Telegram, and Arattai to identify feature gaps and user pain points you can address with your app.
Step 2: Define Your App’s Core Features
Begin with a Minimum Viable Product (MVP) that focuses on essential features like messaging, calls, and security. Later, you can add advanced functionalities such as chatbots, stickers, and media sharing.
Step 3: Design an Intuitive UI/UX
A simple and engaging interface is key. Work on clean layouts, modern color schemes, and easy navigation that make users feel comfortable right from the first use.
Step 4: Choose the Right Tech Stack
Select technologies based on scalability and performance.
Frontend: Flutter or React Native for cross-platform development.
Backend: Node.js or Python (Django/Flask) for speed and flexibility.
Database: Firebase, MongoDB, or PostgreSQL for reliable data storage.
Real-Time Messaging: Use WebSocket, MQTT, or Firebase Realtime Database for instant communication.
Cloud Storage: AWS S3 or Google Cloud for file handling.
Step 5: Backend Development
Focus on building a secure, scalable, and efficient backend that handles millions of messages in real-time without lag. Implement APIs, manage user authentication, and ensure strong data encryption.
Step 6: Testing and Quality Assurance
Before launch, conduct unit, integration, and performance testing to ensure your app runs smoothly across different devices and platforms. Fix bugs early to improve stability.
Step 7: Launch and Marketing
Submit your app to Google Play and the App Store with proper descriptions and visuals. Create a marketing campaign using SEO, social media, and influencer outreach to attract initial users.
Step 8: Post-Launch Maintenance
Once the app is live, monitor user feedback, fix bugs, and release frequent updates. Continuous improvements help maintain trust and user satisfaction.
Challenges in Building a Messaging App
Developing a chat app comes with its own challenges, but they can be overcome with the right planning and technology.
Real-Time Communication: Ensuring zero delay in messaging and calling requires robust backend infrastructure and reliable servers.
Data Privacy: Protecting user information with strong encryption and secure data handling is a must for long-term success.
Cross-Platform Consistency: Maintaining identical functionality and design across iOS, Android, and web versions requires precise development strategies.
Scalability: As your user base grows, your backend must be ready to handle millions of users without downtime.
User Retention: Constant updates, modern features, and performance optimization help keep users engaged for the long term.
Monetization Strategies
Once your app gains traction, you can explore multiple revenue models to sustain growth.
Freemium Model: Offer basic messaging for free while keeping premium features like advanced security, extra storage, or ad-free use under a paid plan.
In-App Advertisements: Introduce well-placed, non-intrusive ads that don’t interrupt the chat experience.
Subscription Plans: Allow users to pay for additional features, storage, or business integrations through monthly or yearly plans.
Affiliate or Partner Integrations: Collaborate with brands or services for sponsored content or chatbot-based promotions.
Future Trends in Messaging Apps
To stay ahead in the messaging industry, it’s crucial to integrate emerging technologies and adapt to user behavior.
Artificial Intelligence: AI can enhance user experience through chatbots, sentiment analysis, and personalized suggestions.
Augmented Reality (AR): Integrating AR filters, stickers, and avatars can make chats more engaging and fun.
Blockchain Security: Decentralized architecture can provide greater transparency and data protection.
IoT Integration: Smart home and wearable device compatibility can make your app more versatile.
Business Messaging Features: Offer tools for customer communication, internal team chats, and support automation.
Tech Stack Overview
When developing a messaging app like Arattai, choosing the right technology is key to ensuring speed, reliability, and scalability.
Frontend Frameworks: Flutter or React Native for seamless cross-platform experiences.
Backend Technologies: Node.js or Python for efficient and scalable backends.
Database Systems: Firebase, MongoDB, or PostgreSQL for data management.
Real-Time Communication: WebSocket, Socket.IO, or MQTT for instant data transfer.
Cloud Services: AWS, Google Cloud, or Azure for storage and scalability.
Security Frameworks: End-to-end encryption protocols and OAuth 2.0 for safe user authentication.
Estimated Cost of Building a Messaging App
The cost of developing an app like Arattai depends on several factors, including complexity, design, and team size.
Basic Version: $10,000 – $40,000 for simple chat features and UI.
Mid-Level App: $40,000 – $120,000 for voice/video calls and multimedia sharing.
Advanced App: $120,000 – $250,000+ for large-scale apps with AI, cloud backup, and multi-device support.
These costs may vary based on location, tech stack, and developer expertise.
Why Choose LoudOwls?
Choosing LoudOwls as your app development partner means gaining access to a team of industry experts who understand the full lifecycle of app creation. Our skilled Android and iOS developers, along with experienced UX/UI designers and strategists, bring a blend of creativity and technical excellence to every project.
We believe in building custom solutions that perfectly align with your vision. Whether you want a chat app focused on real-time messaging, advanced AI integration, or enterprise-level data security, our approach ensures every feature serves your business goals.
At LoudOwls, we adhere to global development standards to ensure every app we create is secure, scalable, and compliant with international data protection laws. We focus on delivering robust performance and long-term reliability to help your app grow with your audience.
Most importantly, we provide End-to-End support — from conceptualization and design to launch and ongoing maintenance. Our commitment doesn’t end with delivery; we continuously assist with updates, performance optimization, and innovation to keep your app ahead in the market.
Conclusion
Building an app like Arattai requires a careful mix of innovation, technical expertise, and user-centered design. By focusing on performance, security, and scalability, you can create a messaging platform that users genuinely enjoy and trust.
With a reliable development partner like LoudOwls, turning your idea into a fully functional, competitive app becomes a seamless process. From planning to deployment, we handle every stage with precision and creativity — helping you launch an app that stands tall in the global messaging landscape.